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The future orders are for Nike-branded footwear

Future orders, a key indicator of growth, climbed 8% excluding foreign currency changes in the latest quarter, due to gains in North America, emerging markets and Central and Eastern Europe. But in greater China, a region closely watched by analysts and investors, orders were flat.

The future orders are for Nike air max 1-branded footwear and apparel scheduled for delivery between June and November, and the company warns the figure doesn't necessarily reflect actual revenue growth. But the metric is closely followed, and the increase is a sequential acceleration from the prior quarter's 7% increase.

For the quarter ended May 31, Nike reported a profit of $668 million, or 73 cents a share, up from $549 million, or 59 cents a share, a year earlier. Earnings from continuing operations came to 76 cents a share from 60 cents a share a year earlier.

Analysts polled by Thomson Reuters recently expected earnings from continuing operations of 74 cents a share.

Revenue grew 7.4% to $6.7 billion from a year earlier, roughly in line with nike air max expectation that sales would rise in the midsingle digits on a percentage basis compared with the year-earlier period.

By product category, Nike brand equipment sales jumped 11%. In its larger footwear and apparel business segments, sales for the quarter rose 7% and 6%, respectively.

Nike nike air max 90 said sales jumped in the key running and basketball categories, as well as for men's and women's training, offsetting declines in action sports and soccer. Last year's soccer sales were boosted by strong demand ahead of the European Football Championships.

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